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Pink Sofa Conversations | Karen Mayor: Fashion should be fun & give joy

Karen Mayor, designer and illustrator, has her own brand called KJM Eco Knitwear Designs. She is passionate about art, design, architecture and fashion. Aware that the fashion industry is having a very big impact on the environment, her approach to custom made pieces is environmental, planet-friendly and as ecological as possible.

As an idea’s creator, Karen enjoys knitting because of the speed, it enables her to try different things, to make the garments in a dynamic and responsive way. She sees the fashion industry going towards a more client feedback-driven market, in which the production could be thanks to technology customised and personalised in a fast an efficient way.